Project 02

App Design, UX/UI, Brand Identity, Illustrations for Bankidu App

My main personal project for 2023 was the creation of Bankidu, a fintech app with educational purposes, which I designed from start to finish. Aimed at children aged 5 to 12, Bankidu introduces young users to the world of money through a kid-friendly Virtual Money Tracker, helping them build smart financial habits in a fun, interactive, and age-appropriate way — always with the active involvement of their parents.

The app uses a virtual currency that holds no real-world value, allowing children to learn essential financial concepts and develop a sense of responsibility without any financial risk. Parents can assign tasks and rewards, enabling kids to understand the connection between effort and earning, while also supporting the management of household responsibilities.

I'm proud to have led both the design and development of Bankidu, which is now live on the App Store and available in over 130 countries. This project reflects my passion for user-centered design, digital education, and creating meaningful experiences that empower the next generation with practical life skills.